As Senior Manager, Corporate Reputation at Charles Schwab, I was charged with building and protecting Schwab’s reputation via outreach to local media in major markets around the U.S., as well as handling issues management and crisis response. While this involved writing press releases and pitching stories, it also involved helping to launch a brand journalism site called “Main Street Stories” that covers people, products, and industry and societal trends, both in and out of the financial services business.
The following links will take you to some stories I wrote and a few of the projects I worked on during my time there:
- Virtual Volunteering at Schwab
- Charles Schwab Challenge Goes On Without Fans
- Investing 101: So You Think I Should Invest? Teach Me How!
- Charles Schwab Unveils One-of-a-Kind Champion’s Prize in First Year of Tournament Sponsorship
John P. Churchill 